Revenue-Sharing User Generated Content Evolution – YouTube
Three days ago YouTube stuff on their blog announced revenue sharing with "several of the most popular and prolific original content creators from the YouTube community to our partnership program".
"Because they have built and sustained large, persistent audiences through the creation of engaging videos, their content has become attractive for advertisers, which has helped them earn the opportunity to participate on YouTube as a partner."
This event represents the logical move in User Generated Content (UGC) evolution, regarding the basic Web 2.0 concept - "Architecture of Participation". If there are a lot of services which generate new value due to users' participation, it is logical...
SEO Score Buzz – Do You Really Have SEO Enabled Web Site?
You maybe seen SEO tool SEO Score, which analyze the technical aspects of on-site SEO. You can analyze plenty of sites through the URL http://whois.domaintools.com/yoursite.com.
It is interesting to see if you hired real expert in on-site SEO, or you still have the problems.
For example, this Web site (WordPress, and I did nothing on technical SEO aspects) has SEO Score 73%. But, my main Web site - Pretraga.co.yu has SEO Score 94% (My programmer did the great job). I assisted in on-site SEO consulting for Poslovnimagazin.biz site (business news), and SEO Score is 92%.
Some people say this is not relevant, or opposite.
Of course, that Whois Tool (where SEO Score is only the...
Online PR Digg.com Alike Service – NewPR
"New PR is a news site where users submit articles and the readers choose which stories make the headlines." This sentence can be read on all pages of NewPR service, web site related to subject of online PR, with the focus on PR 2.0.
There are really interesting articles, but my impression is that there are not enough participants who submit and vote for the best online PR related news, or new articles.
Due to spam attacks, there is the delay in publishing new articles, and at some time it takes several days from the moment article is submitted.
If you are interested in the field of Public Relations on Internet, I recommend to use this service, both to inform yourself, as well as...
Coca Cola Social Network & Loyalty Sales Promotion in Serbia
I was invited to be the professional guest at Coca Cola Serbia press conference, which was held in Belgrade, 04-29-2007. My role on the press briefing was to say my opinion about the importance of its social networking service, as well as the loyalty program, which combines sales promotion (buying Coca Cola products to have more points for a variety of gifts), and fostering social networking activity through points per quality participation (soon it will be implemented).
It is obvious when the actual data about Internet penetration and use in Serbia is seen, that the development of complex online services (online business models) is still in early stages.
From the mentioned context,...
Seven Tips to Sustain Online Influence?
As time goes, there are more and more newcomers in the world of online influencers. Those people were completely anonymous one or two years ago, and they suddenly become famous and trustworthy. This article is not about how to achieve online influence (you can read very good article from Steve Rubel, or advices to get blogged from TechCrunch), but how to sustain it.
I talked several times with the people who are influencers for a long time, and we agreed that new online influencers (especially young people), are more or less successful in the life with a lot of popularity and influence.
It is the fact that a person who is in the position to have an influence on some people, that...
