E-business Conference E-trgovina 2008, April 16 – 18, Palic, Serbia
The 8-th Conference on electronic commerce and electronic business E-trgovina 2008, the largest regional event in this field, will be traditionally held in Palic, Serbia, in the period from April 16, to April 18, 2008.
The meeting is dedicated to the promotion of the actual e-commerce and e-business development in the region, and the popularization of electronic business in Serbia, and SEE region.
The conference is supported by Serbian Ministry of Trade, Tourism and Services, Serbian Ministry of Science and Environmental Protection, and Serbian Chamber of Commerce. It regularly attracts over 250 delegates from commercial, government and research organisations in the region.
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Advertising Revenue Model Strategy: Customer Engagement & Cost per Influence
In last three years, beginning with Ross Mayfield’s introduction with the term Cost per Influence (CPI), there is still the need for “practical and meaningful standard of measuring a websites true the value from an advertisers perspective�.
One of the problems lies in the fact that a lot of money is spent in order to have measurable results in online advertising, but it is not a case in general, only some advertisers achieve a really good ratio between ad placements, no. of ads served and actual results, with the fair (sustainable) price for an ad campaign.
GLOCAL 2.0 Conference, Skopje – Blogging: Evolution Treated as Revolution
GLOCAL 2.0
Blogging: Evolution Treated as Revolution
May 8-10, 2008
New York University Skopje
Skopje, Republic of Macedonia
The International Conference Glocal 2.0: Blogging: Evolution Treated as Revolution invites researchers and practitioners (bloggers) for a discussion and analysis, as well as for sharing thoughts and experiences on the emerging networked society we live in.
We invite you to submit a paper proposal in the proposed areas of interest:
1. Blogging and Journalism
2. The information flow within the blogosphere
3. Topical clusters in the blogosphere
1. Topical blogs – sports, culinary, politics, etc.
2. PR blogs and blogs in education
4. Citizen... IAOC: Fall 2007 Season of an Educational Online Marketing Program
Mr. David Reich, Interim Executive Director, IAOC , asked me to publish the announcement regarding the Internet marketing communications education hosted by International Association of Online Communicators (IAOC). IAOC is a nonprofit professional organization devoted to the sharing of knowledge and information among professionals, educators and students in the fields of online public relations and marketing communications.
The program is called "This Week on IAOCblog.com" and takes place on www.iaocblog.com from Oct. 15 - Nov.16, 2007.
Here is the complete announcement:
Subject: Industry Experts Blog Hot Topics in Online Marketing
The International Association of Online...
Service Level Agreements (SLAs) and Online Reputation Management
This writing is dedicated to the subject of taking the next level of online reputation, within the use of service level agreements (SLAs). If the responses are positive, I will write the separate articles regarding the particular SLA issues in areas of online PR and Internet marketing.
Back to the basics and research...
At the IBM Website there is the interesting article about Web services SLA and a competitive market of services, which drives the need for service level agreement adoption:
“Many businesses (customers, clients) are demanding service-level agreements (SLAs) that guarantee the reliability of the online services they pay for.[...]
SLAs offer service providers a...
