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Kako da napravite nevidljivi oklop vaše digitalne konkurentne prednosti?

Zašto vam digitalni marketing više nije dovoljan:
  • Kada ste poslednji put merili isplativost (ROI) vaših digitalnih aktivnosti?
  • Da li ste sigurni da vaši konkurenti ne koriste AI da vas preteknu?
  • Šta ako vam kažem da 68% kompanija troši budžet na taktike koje su zastarele pre 3 godine?
Digitalni marketing više nije samo o tome da budete prisutni na društvenim mrežama ili da imate lep veb sajt. To je igra na život i smrt u kojoj oni koji ne evoluiraju – nestaju. Razlog za ovakvo stanje je što su vaši kupci promenili ponašanje i što je AI doneo nova pravila u igri dugoročno održivog poslovanja!  

Tri smrtonosne greške u digitalnoj strategiji

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Dragan Varagic
Dragan Varagic

BeeShaper.com Case Sudy: Client’s and Shaper’s perspective

It’s been a while since I decided to write a case study of the BeeShaper.com WoM network, since I have been using it from the start, eight months now. The motive to write it right now is recent announcement that BeeShaper reached 10.000 registered users and confirmed it was the largest regional network of its kind.

What is the WoM network?

WoM is short for Word of Mouth. It is a promotion technique that ensures mass message sharing by people who honestly recommend to others something they find genuinely interesting. One of the main goals of social media use is achieving WoM effect – that users, on their own initiative – share the content they find useful and compelling. In... Read more »

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