Usmeravanje sadržaja za značajniju zaradu od partnerskih programa

Od početka komercijalne upotrebe interneta (1996. g.) sve do ove godine, ako se izuzme nekoliko pojedinačnih primera uspešnih domaćih partnerskih programa (affiliate programi) ovaj tip zarade nije bio do sada naročito zastupljen kod nas. Puštanjem Kupindo API sistema realno se može očekivati da će do kraja ove godine, a naročito u 2015. g. krenuti intenziviranje mogućnosti zarade od promotivnih aktivnosti koje se uglavnom naplaćuju provizijom od prodaje proizvoda.

Šta je Affiliate Marketing?

Logika oblasti koja se još naziva i affiliate marketing je u osnovi jednostavna - kompanije koje prodaju neke proizvode i/ili uskuge daju neki tip provizije od prodaje ako sa sajta koji... Opširnije »

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Dragan Varagic
Dragan Varagic

Native Ad Types Proposition: Native Advertising Matrix

There are many synonyms surrounding the buzz term Native Advertising, and the result of that fact is the divide about the purpose and the role of Native Ads, even in the established organization like IAB. Evidently, there is a luck of precise definition what Native Advertising is, and the problem is in the different perspectives of the Native Advertising stakeholders:
  • Native advertising are Advertorials.
  • Native Advertising are Sponsored Texts.
  • Native Advertising are Google AdWords, Facebook SocialAds, Promoted Tweets, etc.
  • Native Advertising is Branded Content.
The main problem surrounding Native Advertising is its inbound nature, opposed to a pure advertising (outbound)... Read more »

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